The Easy Content Strategy Small Artists Use To Grow Fast On Instagram 🚀

Here’s the truth most artists don’t realize:

You don’t need more time to plan content.

You just need a better system.

Here’s mine - it works every time:

✅ Find → 🔁 Flip → 🎬 Film

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Free guide continues here!

1️⃣ FIND proven content ideas 🔍

Open the Reels tab and scroll like a fan - not a creator.

Look for videos with strong engagement (views, comments, shares, etc., without being from a huge creator).

Once you've found your ideas, save your 3 favorites to film later.

👀 Want to skip the doom scroll?

Download my new Daily Content Ideas List, including 100+ viral content ideas for music artists (updated monthly!) — so you can skip the research and start creating. 🎉

2️⃣ FLIP them in your style 🪄

Let’s say one of your favorite ideas has a text hook that says:

“Katy Perry on Hard Trance goes so hard.”

Just turn that hook into a template:

➡️ “[Famous artist] on [your genre] goes so hard.”

Now it’s easy to remix that into your own lane:

“Billie Eilish on UK Garage goes crazy.”

“Drake on House Music hits different.”

You’re not copying - you’re adapting a format that already works.

Turning great content into your own version should feel easy - not like you’re reinventing the wheel every time.

(And by the way, we now include these exact templates for every content idea in the Daily Content Ideas List - so you can create even faster.)

3️⃣ FILM & schedule your ideas 🗓️

Now that you have your ideas & you know how to flip them:

Choose a day this week/weekend to film them (should take you 30 mins tops).

Treat it like a mini content session - batch it and be done.

Then make it even easier, schedule your posts on M,W,F for next week and then get back to doing what you do best: making music.

So remember, anytime you're feeling stuck with content, just: Find → Flip → Film. Try it once and you’ll never go back to winging it again.

Want more? Check my links below.

Lukas (musicbyLukas)

Founder & CEO, SocialSound